Recovering Graphic Designer. On a mission to make brands that look good AND work.
13+ years in the industry, specialising in luxury & product brands.
Kate Edwards – Director, Designer, Strategist
on skincare research
(aka my bathroom cabinet)
filled on the hard drives.
across 13+ years in the industry.
in clients' pockets.
It's truly unique and exclusive.
I've heard the horror stories. I've cleaned up after them. I've worked on everything from regulatory compliance to complete brand overhauls.
The proofI make branding feel less overwhelming and more empowering.
I help you see what others miss. Then I make it irresistible.
Not a designer, not a strategist. I deliver beauty in design and psychological warfare in strategy.
When projects need specialists — like photographers, devs, legal minds, or marketing brains — I’ve got a black book full of proven collaborators. You’ll only meet them if your project calls for it. But just know: you’re never flying solo here.
But if your skincare brand is ready for its next evolution, well, the next step is obvious.